Interim report Q1 2023

The year is off to a relatively good start when it comes to sales and gross margin development of our core mobile accessories products

The Group’s sales for the period January 1 – March 31, 2023, amounted to MEUR 19.3 (31.9) with a gross margin of 32.1 (19.2) percent.

The Group’s result for the period January 1 – March 31, 2023, amounted to MEUR -3.3 (-0.7) corresponding to EUR -0.03 (-0.01) per share.

EBITDA from remaining operations for the period January 1 – March 31, 2023, amounted to MEUR 0.2 (1.3).
 
Equity as of March 31, 2023, amounted to MEUR -9.5 (13.3) corresponding to EUR -0.08 (0.11) per share.
 
 
 Significant events after the end of the period

There were no significant events after the end of the period.

 “The year is off to a relatively good start when it comes to sales and gross margin development of our core accessories and audio products and during the first quarter, we were focused on the ongoing plan to strengthen our balance sheet and improve liquidity. We have continued to grow the retail footprint of Urbanista, Clckr and Planet Buddies in North America and are at the same time gaining momentum with several private label opportunities in that geographic market.”
 
Gudmundur Palmason, CEO

Annual Report 2022

STRAX has published the Annual Report for 2022 today.

The Annual Report is available on the company’s homepage, www.strax.com

Notice to the Annual General Meeting

The shareholders of Strax AB (publ), Reg. No. 556539-7709, with its registered office in Stockholm, Sweden, are hereby summoned to the annual general meeting to be held on Thursday 25 May 2023 at 11:00 a.m. (CEST) at the offices of Advokatfirman Vinge, Smålandsgatan 20, Stockholm, Sweden.

Preconditions for participation in the Meeting
Shareholders who wish to participate in the Meeting must

firstly be included in the shareholders’ register prepared by Euroclear Sweden AB relating to the circumstances on Tuesday 16 May 2023,

secondly notify the company of their participation in the Meeting no later than on Friday 19 May 2023.

Notification to attend the Meeting
Notification to attend the Meeting can be made in writing to Strax AB, Mäster Samuelsgatan 10, SE-111 44, Stockholm, Sweden, by e-mail ir@strax.com. Shareholders should, when notifying attendance, provide their name, personal identification or corporate registration number, address, telephone number, shareholdings and, where applicable, details of the attendance of any representatives and/or assistants. In addition, the notification shall, if applicable, be supplemented with complete authorisation documentation such as certificate of incorporation and powers of attorney for representatives.

Nominee registered shares
To be entitled to participate in the Meeting, a shareholder whose shares are held in the name of a nominee must, in addition to providing notification of participation, register its shares in its own name so that the shareholder is recorded in the share register relating to the circumstances on 16 May 2023. Such registration may be temporary (so-called voting right registration) and is requested from the nominee in accordance with the nominee’s procedures and in such time in advance as the nominee determines. Voting right registrations completed by the nominee not later than 19 May 2023 are taken into account when preparing the share register.

Proxies, etc.
Shareholders who are represented by a proxy must authorise the proxy by issuing a dated power of attorney. If such authorisation is issued by a legal entity, an attested copy of a certificate of registration or similar must be attached. The power of attorney is valid one year from issuance, or such longer period as specified in the power of attorney, but maximum five years from issuance. The original authorisation and certificate of registration, where applicable, should be sent to Strax AB, Mäster Samuelsgatan 10, SE-111 44, Stockholm, Sweden, well in advance of the Meeting. A proxy form is available on the company’s website www.strax.com.

Right to request information
The shareholders are reminded of their right to request information pursuant to Chapter 7, Section 32, of the Swedish Companies Act.

Proposed agenda

1. Opening of the Meeting and appointment of chairman for the Meeting
2. Preparation and approval of the voting list
3. Approval of the agenda
4. Election of one or two persons who shall approve the minutes 
5. Determination of whether the Meeting has been duly convened
6. Presentation of the annual report and the auditors’ report as well as the consolidated financial statements and the auditors’ report for the group for the financial year 2022
7. Decision regarding the adoption of the income statement and the balance sheet, as well as the consolidated income statement and the consolidated balance sheet
8. Decision regarding appropriation of the company’s earnings in accordance with the approved balance sheet
9. Decision regarding discharge from liability of the members of the Board of Directors and the CEO
10. Decision on
    a. The number of Directors and deputy Directors, and
    b. The number of auditors
11. Decision on the remuneration that shall be paid to:
    a. The Board of Directors, and
    b. The auditors
12. Election of the members of the Board of Directors, potential deputy members of the Board of Directors
13. Election of Chairman of the Board of Directors
14. Election of auditors
15. Presentation of the Board of Directors’ remuneration report for approval
16. Proposal to authorize the Board of Directors to resolve upon issue of new shares, warrants and/or convertibles
17. Proposal to authorize the Board of Directors to resolve to repurchase and transfer own shares
18. Closing of the Meeting

Resolution proposals

Election of a chairman at the Meeting (item 1)
The nomination committee proposes that the chairman of the board of directors Bertil Villard, or the person proposed by the nomination committee if he has an impediment to attend, is elected chairman of the Meeting.

Resolution on the allocation of the company’s earnings (item 8)
The Board of Directors proposes that the company’s results shall be carried forward.

Determination of the number of members of the board of directors (item 10a)
The nomination committee proposes that the number of members of the Board of Directors shall be five.

Determination of the number of auditors (item 10b)
The nomination committee proposes that the number of auditors shall be two (2) without deputy auditors.

Determination of fees for the members of the Board of Directors (item 11a)
The nomination committee proposes that the remuneration for the members of the Board of Directors shall remain unchanged from the previous year, meaning that each member of the Board of Directors who is considered to be independent in relation to major shareholders shall receive SEK 150,000, and the chairman of the Board of Directors shall receive SEK 225,000. According to the Nomination Committee’s proposal, Bertil Villard, Anders Lönnqvist and Pia Anderberg shall be entitled to receive remuneration, whereby the Directors’ total remuneration will amount to SEK 525,000.

Determination of fees for the auditors (item 11b)
The nomination committee proposes that the auditors’ fee shall be paid as per current account as approved by the company.

Election of the members of the Board of Directors, potential deputy members of the Board of Directors (item 12)
The nomination committee proposes the re-election of Bertil Villard, Anders Lönnqvist, Gudmundur Palmason, Pia Anderberg and Ingvi Tyr Tomasson as members of the Board of Directors for the period until the end of next Annual General Meeting.

Information on the members of the Board of Directors proposed for re-election is available at www.strax.com.

Election of Chairman of the Board of Directors (item 13)
The nomination committee proposes that Bertil Villard is re-elected as Chairman of the Board of Directors.

Election of auditor (item 14)
The nomination committee proposes re-election of Mazars AB, with authorised public accountant Samuel Bjälkemo as auditor in charge, and the authorised public accountant Andreas Brodström, also at Mazars AB, as auditors for the period until the end of the next Annual General Meeting. The proposition is in accordance with the Board’s recommendation.

Proposal to authorize the Board of Directors to resolve upon issue of new shares, warrants and/or convertibles (item 16)
The Board of Directors proposes that the Meeting resolves to authorize the Board of Directors to up until the next Annual General Meeting, on one or several occasions and with or without preferential rights for the shareholders, against cash payment or against payment through set-off or in kind, or otherwise on special conditions, resolve to issue new shares, warrants and/or convertibles. However, such issue of shares must never result in the company’s issued share capital or the number of shares in the company at any time, being increased by more than a total of 10 per cent.

The reason for the proposal and the possibility to deviate from shareholders’ preferential rights in the proposal is, among other things, to facilitate for the company to carry out acquisitions with payment in shares or to otherwise procure the financing of the company in an active and appropriate manner.

The CEO shall be authorized to make such minor amendments to the above resolution that may prove necessary in connection with the registration with the Swedish Companies Registration Office.

A resolution in accordance with the Board of Directors’ proposal shall only be valid where supported by not less than two-thirds of both the votes cast and the shares represented at the Meeting.

Proposal to authorize the Board of Directors to resolve to repurchase and transfer own shares (item 17)
The Board of Directors proposes that the Meeting resolves to authorize the Board of Directors to resolve on the repurchase and transfer of the company’s own shares, where the following shall apply;

1. Acquisition and sale of own shares shall exclusively take place on Nasdaq Stockholm.

2. The authorization may be utilized on one or several occasions until the Annual General Meeting 2024.

3. Shares may be repurchased to the extent that the company’s holding of its own shares, on any occasion, does not exceed ten (10) per cent of the company’s total shares. Transfer may be carried out of not more than the number of shares repurchased under this authorization.

4. Repurchase and transfer of shares may only take place at a price within the price interval, on any occasion, recorded on Nasdaq Stockholm, which refers to the interval between the highest buying price and the lowest selling price.

The purpose of the proposed authorization is to provide flexibility as regards the company’s possibilities to distribute capital to its shareholders and to promote more efficient capital usage in the company, which altogether is deemed to have a positive impact on the company’s share price and thereby contribute to an increased shareholder value.

A resolution in accordance with the Board of Directors’ proposal shall only be valid where supported by not less than two-thirds of both the votes cast and the shares represented at the Meeting.

Documentation pursuant to Chapter 19 Section 22 of the Swedish Companies Act will be held available on the company’s web page.

Number of shares and votes
At the date of this notice there are in aggregate 120,592,332 issued shares and votes in the company. The company holds no own shares as of the date of this notice.

Processing of personal data
More information regarding the processing of your personal data is available in Euroclear’s privacy notice that is available at Euroclear’s website, https://www.euroclear.com/dam/ESw/Legal/Privacy-notice-bolagsstammor-engelska.pdf.

Majority requirements
Resolutions in accordance with items 16 and 17 above shall only be valid where supported by not less than two-thirds (2/3) of both the votes cast and the shares represented at the Meeting.

Complete proposals etc.
The annual report together with the auditor’s report and the remuneration report for the financial year 2022 and other documents will be presented by being held available at the company’s office on Mäster Samuelsgatan 10, SE-111 44 Stockholm and on the company’s website, www.strax.com, at least three weeks before the Meeting. The nomination committee’s motivated statement will be available on the address and website stated above at least four weeks before the Meeting. Copies of the documents will be sent to the shareholders who so requests and informs the company of their postal address.

_______________________

Stockholm, April 2023
Strax AB (publ)
The Board of Directors

STRAX: AGREEMENT WITH LENDERS AND IMPLEMENTATION OF PLAN TO STRENGTHEN THE BALANCE SHEET AND LIQUIDITY

STRAX has for the past six quarters received waivers concerning breach of certain conditions in the loan agreement with its lenders. The communication and relationship with P Capital (PCP) as main lender has been constructive throughout this period. 
As communicated in the Q4 report for 2022 published February 23, 2023, STRAX has worked out a tactical plan involving divesting certain assets to strengthen the liquidity and balance sheet. As a part of that, PCP has also agreed to restate the covenants for Q1, Q2 and Q3 of 2023 to adjust for the current situation. STRAX thereby returns to being in compliance with the loan agreement.

STRAX is now executing the plan and expects to considerably lower the debt level of the Group during 2023 and in particular repay significant parts of the outstanding amounts under the loan agreement.

“We are thankful for the constructive dialogue with our lenders and their continuous support.
We have reached a good understanding and are fully aligned on the plan and are happy to have this formalized in order to fully focus on implementing the plan, which is progressing well” says Gudmundur Palmason, CEO STRAX Group.

Year-end report 2022

STRAX – challenging year completed with several actions taken to prepare for a much improved future

  • The Group’s sales for the period January 1 – December 31, 2022, amounted to MEUR 104.4 (101.8)
    with a gross margin of 16.7 (16.4) percent.
  • The Group’s result for the period January 1 – December 31, 2022, amounted to MEUR -19.6 (-3.9) corresponding to EUR -0.16 (-0.03) per share.
  • EBITDA from remaining operations for the period January 1 – December 31, 2022, amounted to
    MEUR -0.9 (5.4).
  • Equity as of December 31, 2022, amounted to MEUR -6,480 (14,036) corresponding to EUR -6.5 (14.0)
    per share.
  • External factors continued to have negative impact on sales of own mobile accessories and personal audio products, whilst sales of lower margin health products remained relatively stable. Additional margin impact came from MEUR 4 inventory markdown. Our average blended gross margin does therefore remain compressed relative to those we achieved prior to the Covid-19 pandemic.
  • Following a decision by the board of directors in September 2022 to have a more focused strategy
    and simplified group operating structure, the following brands and businesses are reported as discontinued
    operations: own brands Dóttir and grell, licensing business under Telecom Lifestyle Fashion, and
    the Health and Wellness business.
  • Plan to divest assets and refinance distribution business to increase liquidity and reduce debt in the Group initiated.

    Significant events after the end of the period

    STRAX subsidiary Urbanista, received two awards at CES 2023 in Las Vegas, the most influential tech event in the world. Urbanista Phoenix – the world’s first true wireless, noise cancelling earphones powered by light – was awarded best of CES by technology magazines TWICE and MakeUseOf (MUO).

“As a result of continuing challenging industry environment our figures took a heavy beating in 2022.
However, we maintained investing in our four remaining own brands and our North America sales platform, providing for a significantly brighter times ahead for a streamlined and more focused organization.
We furthermore implemented various cost reduction actions across continuing operations throughout the year and we expect benefits thereof to fully materialize in 2023.”

Gudmundur Palmason, CEO

Urbanista Phoenix wins two awards at the influential tech event CES 2023

STRAX subsidiary Urbanista, receives two awards at CES 2023 in Las Vegas, the most influential tech event in the world. Urbanista Phoenix – the world’s first true wireless, noise cancelling earphones powered by light – is awarded best of CES by technology magazines TWICE and MakeUseOf (MUO).

In August 2022, the Swedish lifestyle audio brand Urbanista launched the headphones Urbanista Phoenix together with the Swedish innovation company Exeger. In September 2022 Urbanista Phoenix received three awards as best in class at the IFA 2022 trade show, now the headphones win two additional awards at CES 2023 in Las Vegas. The reputable technology magazines Twice and MUO awards Urbanista Phoenix as best in show.

”Urbanista Phoenix is a unique pair of headphones that has already received great reviews for its innovation and functionality. At CES 2023 tech event in Las Vegas, we are being recognized on the US scene, a huge market with great potential for our highly relevant and attractive lifestyle audio brand Urbanista. The brand is now listed in more than 10,000 stores in North America and we firmly believe that we can grow that footprint significantly in 2023 with both Phoenix and the entire Urbanista product range”, says Tim Smart, President of STRAX US organization.

About Urbanista Phoenix
Urbanista Phoenix is the world’s first true wireless, active noise cancelling earphones powered by light with Powerfoyle™ solar cell material. The earphones charging case has a seamlessly integrated Powerfoyle™ solar cell, which can convert all forms of light, indoor or outdoor into clean device-powering energy, removing the need for cables or cords.

Phoenix’s battery reserve offers an impressive 34 hours of playtime that guarantees you never run out of charge – even in low light conditions. The earphones also feature advanced hybrid active noise cancelling technology and noise reducing microphones that filter out ambient sounds so that you can enjoy music and crystal-clear calls without distractions, even in crowded spaces. Phoenix offers users their first-ever truly wireless earphone experience powered by light.

About Urbanista
Urbanista was born in 2010 in Stockholm, Sweden out of love for cities and urban life. Our products are rooted in Scandinavian design tradition and inspired by music, arts, fashion and urban culture. We believe that lifestyle audio products should not only sound great, but also look good. Today, our products are available in over 90 countries, and sold in 30,000 stores worldwide.

For more information visit www.urbanista.com
Follow Urbanista on: Facebook | Instagram

Bulletin from Extraordinary General Meeting in STRAX AB

At today’s Extraordinary General Meeting in Strax AB (publ) it was resolved to amend the articles of association in accordance with the Board of Directors’ proposal entailing that the number of auditors in the company shall be at least one (1) auditor and not more than two (2) auditors with not more than one (1) deputy auditor. As auditor and, when applicable, deputy auditor, it shall still be an authorised public accountant and/or a registered public accounting firm that is elected.

 It was further resolved, in accordance with the Board of Directors’ proposal, to appoint the registered public accounting firm Mazars AB, with authorised public accountant Samuel Bjälkemo as auditor in charge, and the authorised public accountant Andreas Brodström, also at Mazars AB, as the company’s auditors until the end of the next Annual General Meeting and thereby dismissing PwC, with auditor in charge Niklas Renström.
 
Additional information regarding the resolutions of the Extraordinary General Meeting can be found on the company’s website.
 

The information was submitted for publication, through the agency of the contact person set out below, at 17:30 CET on December 16, 2022.

Interim report Q3 2022

STRAX – still facing challenges but actions taken and a positive outlook for 2023

The Group’s sales for the period January 1 – September 30, 2022, amounted to MEUR 83.2 (65.1) with
a gross margin of 20.6 (19.0) percent.

The Group’s result for the period January 1 – September 30, 2022, amounted to MEUR -6.4 (-1.3) corresponding
to EUR -0.05 (-0.01) per share.

EBITDA from remaining operations for the period January 1 – September 30, 2022, amounted to
MEUR 4.9 (4.0).
 
Equity as of September 30, 2022, amounted to MEUR 4.7 (17.1) corresponding to EUR 0.04 (0.14) per share.
 
Following a decision by the board of directors in September 2022 to have a more focused strategy
and simplified group operating structure, these brands and businesses are reported as discontinued
operations: own brands Dóttir and grell, licensing business under Telecom Lifestyle Fashion, and
the Health and Wellness business.
 
External factors continued to have negative impact on sales of own mobile accessories and personal audio products, whilst sales of lower margin health products remained relatively stable. Our average blended gross margin does therefore remain compressed relative to those we achieved prior to the Covid-19 pandemic.

“The new streamlined STRAX is well positioned for profitable growth and all the remaining own brands have a sound potential for continued expansion, particularly in North America. By focusing on the European distribution business and fewer brands we will be able to enhance efficiency, growth, and profitability as we are freeing up both resources and management attention. Some of the businesses that will be divested also have viable commercial potential, but we believe those will benefit more under a different ownership. We don’t expect the divestments to generate any losses.”

Gudmundur Palmason, CEO

This information is information that STRAX AB is obliged to make public pursuant to the EU Market Abuse Regulation.
The information was submitted for publication, through the agency of the contact person set out above, at 08:55 CET on November 24, 2022.

Strax AB (publ) Notice to the Extraordinary General Meeting

The shareholders of Strax AB (publ), Reg. No. 556539-7709, with its registered office in Stockholm, Sweden, are hereby summoned to the Extraordinary General Meeting to be held on Friday 16 December 2022.

The Extraordinary General Meeting will be conducted by advance voting only, without the physical presence of shareholders, proxies or third parties. The company welcomes all shareholders to exercise their voting rights at the Extraordinary General Meeting through advance voting on the basis of temporary statutory rules, in accordance with the procedure below. Information on the resolutions of the Extraordinary General Meeting will be published as soon as the results of the postal vote are finally compiled on Friday 16 December 2022.

Preconditions for participation in the Meeting
Shareholders who wish to participate, through advance voting, in the Meeting must

firstly be included in the shareholders’ register prepared by Euroclear Sweden AB relating to the circumstances on Thursday 8 December 2022,

secondly notify the company of their participation in the Meeting by casting their advance votes in accordance with the instructions under the heading “Advance voting” below so that the advance vote is received by the company no later than on Thursday 15 December 2022.

Nominee registered shares
To be entitled to participate at the Extraordinary General Meeting, in addition to providing notification of participation, shareholders whose shares are held in the name of a nominee must have their shares re-registered in their own name so that the shareholder is recorded in the share register on Thursday 8 December 2022. Such registration may be temporary and is requested from the nominee in accordance with the nominee’s procedures and such time in advance as the nominee determines. Voting right registrations completed not later than the second banking day after Thursday 8 December 2022 are taken into account when preparing the register of shareholders.

Advance voting
The shareholders may exercise their voting rights at the meeting only by voting in advance, so called postal voting in accordance with section 22 of the Act (2022:121) on temporary exceptions to facilitate the execution of general meetings in companies and other associations.
A special form shall be used for advance voting. The form is available on the company’s website www.strax.com. The advance voting form is considered as the notification of participation at the Extraordinary General Meeting.

The completed voting form must be received by the company no later than on Thursday 15 December 2022. The completed form shall be sent by e-mail to ir@strax.com. The form may also be sent by post to Strax AB, Mäster Samuelsgatan 10, SE-111 44 Stockholm. The shareholder may not provide special instructions or conditions in the voting form. If so, the vote (in its entirety) is invalid. Further instructions and conditions are included in the form for advance voting.

If the shareholder votes in advance by proxy, a power of attorney shall be enclosed with the form. If the shareholder is a legal entity, a certificate of incorporation or a corresponding document shall be enclosed with the form.

Right to request information
The Board of Directors and the managing director are required to, upon request from shareholders and if the board of directors believes that it can be done without material harm to the company, provide information that may affect a matter on the agenda and the company’s relation to another group company, pursuant to Chapter 7 Section 32 of the Swedish Companies Act (Sw. aktiebolagslagen). A request for such information shall be sent by post to Strax AB, Mäster Samuelsgatan 10, SE-111 44 Stockholm or by e-mail to ir@strax.com, no later than on Tuesday 6 December 2022. The information will be made available at the company’s head office at Mäster Samuelsgatan 10, SE-111 44 Stockholm and at www.strax.com no later than on Sunday 11 December 2022. The information will also be sent, within the same period of time, to any shareholder who so has requested and who has stated its address.

Proposed agenda

  1. Appointment of chairman for the Meeting.
  2. Election of one or two persons who shall approve the minutes.
  3. Preparation and approval of the voting list.
  4. Determination of whether the Meeting has been duly convened.
  5. Approval of the agenda.
  6. Resolution on amendment of the articles of association.
  7. Resolution on:
    1. the number of auditors,
    2. the fees to the auditors, and
    3. the election of auditors.

Resolution proposals

Election of a chairman at the Meeting (item 1)
The Board of Directors proposes that the chairman of the Board of Directors Bertil Villard, or the person proposed by the Board of Directors if he has an impediment to attend, is elected chairman of the Meeting.

Election of one or two persons to approve the minutes (item 2)
Per Åhlgren, as a representative for GoMobile Nu AB, or the person or persons proposed by the Board of Directors, if he has an impediment to attend, is proposed to be elected to approve the minutes of the Meeting together with the chairman. The task of approving the minutes of the Meeting also includes verifying the voting list and that the advance votes received are correctly reflected in the minutes of the meeting.

Preparation and approval of the voting list (item 3)
The voting list proposed for approval is the voting list prepared by the company, based on the shareholders’ register for the Meeting and the advance votes received, as verified by the persons elected to approve the minutes.

Resolution on amendment of the articles of association (item 6)
The Board of Directors proposes that 9 § of the articles of association is amended so that the allowed number of auditors in the company changes from being one (1) auditor with not more than one (1) deputy auditor to at least than one (1) auditor and not more than two (2) auditors with not more than one (1) deputy auditor. As auditor and, when applicable, deputy auditor, it shall still be an authorised public accountant and/or a registered public accounting firm that is elected, and the proposal thus entail that 9 § of the articles of association shall have the following wording:

9 § Auditors
The company shall have at least one (1) auditor and not more than two (2) auditors, with not more than one (1) deputy auditor. As auditor and, when applicable, deputy auditor, shall be elected an authorised public accountant and/or a registered public accounting firm.

Resolution on the number of auditors, fees to the auditors and election of auditors. (item 7.a‑c)
The company and PwC has, in light of the company’s size and to adapt thereto, agreed that PwC’s assignment as auditor shall terminate prematurely. The Board of Directors, which in its entirety fulfills the duties assigned to an audit committee, has carried out a procurement process to identify a new auditor and found that Mazars AB, with Samuel Bjälkemo as auditor in charge, and Andreas Brodström, also at Mazars AB, are well suitable for the assignment. Against this background, the Board of Directors proposes, which have been endorsed by the nomination committee, that:

  • the number of auditors shall be two (2) with no deputy auditors (item 7.a);
  • the fees to the auditors shall be paid as per approved invoice (item 7.b); and
  • the registered public accounting firm Mazars AB, noting that the company has been informed that the authorised public accountant Samuel Bjälkemo will be appointed auditor in charge, and the authorised public accountant Andreas Brodström, also at Mazars AB, is elected as the company’s auditors until the end of the next Annual General Meeting and that PwC, with auditor in charge Niklas Renström, against that background is dismissed as the company’s auditor (item 7.c).

Number of shares and votes
At the date of this notice there are in aggregate 120 592 332 issued shares and votes in the company. The company holds no own shares as of the date of this notice.

Processing of personal data
More information regarding the processing of your personal data is available in Euroclear’s privacy notice that is available at Euroclear’s website, https://www.euroclear.com/dam/ESw/Legal/Privacy-notice-bolagsstammor-engelska.pdf.

Available documentation etc.
Documentation that pursuant to the Swedish Companies Act is to be held available prior to the Extraordinary General Meeting will be held available at Strax’s office on Mäster Samuelsgatan 10, SE-111 44 Stockholm and on the company’s website, www.strax.com, at least three weeks before the Extraordinary General Meeting. Copies of the documents will be sent to the shareholders who so requests and informs the company of their postal address. Further, the shareholders’ register for the meeting is made available on the address stated above and proxy forms for shareholders who would like to vote in advance through proxy are available on the company’s website as stated above.

_______________________

Stockholm, November 2022
Strax AB (publ)
The Board of Directors

Urbanista Phoenix wins three awards at IFA 2022 trade show

STRAX subsidiary Urbanista, which recently launched the headphones Urbanista Phoenix – the world’s first true wireless, active noise cancelling earphones powered by light – wins three awards at the IFA 2022 trade show in Berlin. Trusted Reviews, Android Authority and Billboard, award Urbanista Phoenix as the best of IFA 2022.

In August, the Swedish lifestyle audio brand Urbanista, launched Urbanista Phoenix together with the Swedish innovation company Exeger. At IFA 2022 in Berlin, one of the world‘s largest trade shows for consumer electronics, Urbanista Phoenix wins three awards as the best of IFA 2022 from three seperate tech reviewers.

”I am excited to see our ground-breaking headphones Urbanista Phoenix being noticed by several independent tech reviewers. We see great potential in this unique earphone product and I believe these awards are only marking the start of the commercial success we bring to the table with Urbanista Phoenix and our sustainable technology partnership with Exeger,“ says Gudmundur Palmason, CEO of STRAX AB.

About Urbanista Phoenix
Urbanista Phoenix is the world’s first true wireless, active noise cancelling earphones powered by light. The earphones have modular Powerfoyle™ solar cells, seamlessly integrated into it which can convert all forms of light, indoor or outdoor, into clean device-powering energy. The cells are applied to the Phoenix charging case, removing the need for cables or cords.

Phoenix’s battery reserve offers an impressive 32 hours of playtime that guarantees you never run out of charge – even in low light conditions. The earphones also feature advanced hybrid active noise cancelling technology and noise reduction microphones that filter out ambient sounds so that you can enjoy music and crystal-clear calls without distractions, even in crowded spaces. Phoenix offers users their first-ever truly wireless earphone experience.